20 March 2023
Bowral, New South Wales
This Saturday, the 25th of March is #ADayInUnion a day for the rugby family to bind together and celebrate everything there is to love about rugby. Following the phenomenal success of its inaugural year in 2022, #ADayInUnion is back, with a special emphasis on the international connections that rugby creates.
How to join in the celebrations of #ADayInUnion
Over the weekend of Saturday 25 March, 2023, rugby lovers are encouraged to share what they love about the game in a post to social media with the hashtag #ADayInUnion. Follow the hashtag #ADayInUnion to be part of the celebrations and incredible stories that unfold during the day.
Clubs, schools and rugby organisations can use the day to reconnect with players past and present, supporters and their community, with more ideas at www.adayinunion.com
Rugby is a game like no other - it brings people together from all over the world, people of all shapes and sizes, all backgrounds. No matter whether you have played all your life or never at all, the rugby family welcomes anyone who shares its values and love for the game.
#ADayInUnion is a chance to celebrate those connections, the wonderful values of rugby and everything there is to love about this great game – on and off the field.
The inaugural #ADayInUnion in March 2022 enjoyed the support of rugby clubs and schools across Australia including all Australian Super Rugby Clubs and rugby luminaries such as Michael Hooper, Grace Hamilton, John Eales, Alicia Lucas, Gordon Bray & Sir Peter Cosgrove.
#ADayInUnion enjoyed a reach of over 2.25 million on social media, an estimated 800k on State and National media coverage including major rugby broadcaster Stan Sport, as well as hundreds and hundreds of individual posts.
Commenting on the success of #ADayInUnion’s first year, Co-founder and President of #ADayInUnion, Greg Mumm said, “The stats were just mind-boggling, we were blown away by the reaction and the support the day received.”
#ADayInUnion 2023: time to celebrate the international connections that rugby creates
Every member of the rugby family, from players, officials and administrators to parents and spectators are encouraged to join in the celebrations.
Being part of #ADayInUnion is as simple as sharing a favourite rugby moment on your social media channels with the hashtag #ADayInUnion and a few words about why you love the game. But Clubs and Schools can also join in, with the icon image to post being a team gathered around a ball with all hands on.
“The images and stories that were shared from across Australia and internationally last year were a great reminder of what makes this game so special” says Mumm.
In 2023, #ADayInUnion sits between the Womens and Mens Rugby World Cups, which is a great chance to recognise the international connections that rugby creates and share a favourite international rugby moment, be it a test match, a tour or a rivalry with an old mate across the sea.
“I know some of the best times I had in rugby were on tour. Others have told me about watching a game of rugby played bare-foot in a Fijian village, or the hairs standing up on their neck as the Welsh crowd broke into song at Cardiff.”
“But rugby’s international connections are made at home as much as abroad – the people from all over the world you meet at training, on the field, or in a bar after a game. Some have even got married! We’d love to hear those stories and how rugby helped bind people together.”
#ADayInUnion is for everyone, it's a grass-roots movement, created by community rugby people, for everyone who loves rugby. #ADayInUnion is not affiliated with World Rugby, Rugby Australia or any rugby governing body or professional team.
All media enquiries to:
Greg Mumm President, #ADayInUnion Mobile: 0413 588 874 Email: email@example.com